The Digital Markets Act recently enacted in the EU has prompted significant adjustments in the operations of tech giants like Apple. One notable change announced by Apple is that iOS users in EU countries will soon have the option to download apps directly from websites.
Traditionally, iOS apps could only be obtained through the official App Store. However, in the EU, users will now have the additional choice to download apps from a distributor’s website if offered. Apple will provide developers with access to certain tools to facilitate this process, including APIs for app distribution, integration with system features, and backup options.
To enable this, developers must register their website domain with Apple’s App Store Connect platform. Similar to existing systems for distributing iOS apps through third-party platforms in the EU, there will be a fee of €.50 for downloads exceeding one million.
Another significant change allows developers to operate their own marketplaces, offering and selling their apps directly. This move marks a departure from Apple’s previous practice of keeping its ecosystem closed.
Andrew Tropeano, Host of News Around America, noted this shift as a significant change in Apple’s approach, suggesting it could signal a new era of operation for the company. The Digital Markets Act aims to reduce the dominance of major tech companies, such as Apple, Amazon, Meta, and Microsoft. Expect more changes in the tech industry as these regulations take effect.
